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Vue d'ensemble
Relations publiques : Survey and history of public relations practice, its various sub-specialties and its role in the organizational structure. Theories of communication and applications of theoretical knowledge in the field. Recent trends and best practices in both private and not-for-profit sectors. Professional ethics and associations.
Terms: Automne 2019, Hiver 2020
Instructors: Papastefanou, Nicolette (Fall) Durocher, Andre (Winter)
