麻豆区

Graduate Certificate (Gr. Cert.) Entrepreneurship (15 credits)

Note: This is the 2016鈥2017 edition of the eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or click here to jump to the newest eCalendar.

Offered by: Career & Professional Develop     Degree: Graduate Certificate in Entrepreneurship

Program Requirements

Required Courses (12 credits)

  • CEN2 500 New Venture Formation (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Entrepreneurship : Essential business acumen required to plan and launch a new venture. The various facets of entrepreneurship dealing with idea generation, valuation techniques, funding, data sources, intellectual property, legalities and business plan development will be explored.

    Terms: Fall 2016, Winter 2017

    Instructors: McCully, Philip (Fall) McCully, Philip (Winter)

  • CEN2 505 Sales and Negotiation Strategies (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Entrepreneurship : Identify target customers, crystalize the venture鈥檚 customer value proposition, and develop an effective sales plan. Also, 鈥渨in-win鈥 business negotiation techniques will be reviewed.

    Terms: Winter 2017

    Instructors: Sacksner, Jeffrey (Winter)

  • CEN2 510 Practical Entrepreneurship Management (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Entrepreneurship : This application-based course provides students with hands-on experience in planning a new venture in its entirety. Students will work in teams to develop a new start-up idea project during the term.

    Terms: Fall 2016

    Instructors: Hamaoui Chemtob, Rachel (Fall)

    • Prerequisite: CEN2 500, CEN2 505 and CEN2 506

    • Note: The course includes live case studies by the 'Dobson Fellows' (Presidents, CEOs and industry leaders).

  • CPL2 553 Small Business Management (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Policy : This course will focus on the concepts and activities of entrepreneurship in the small business environment. Through the analysis of small business situations and the study of related case material, students will learn the fundamental actions required in practice to start and manage a small business. Skill acquisition will be oriented toward learning to prepare a business plan.

    Terms: This course is not scheduled for the 2016-2017 academic year.

    Instructors: There are no professors associated with this course for the 2016-2017 academic year.

Complementary Course (3 credits)

3 credits from:

  • CCLW 511 Law 1 (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Law (CCE) : Sources and administration of law; the Canadian Constitution and the division of powers; the Quebec Civil Code, comprising the law of persons, the law of property, obligations, contracts, sale, lease and hire, mandate, suretyship, hypothecs and prescription.

    Terms: Fall 2016, Winter 2017, Summer 2017

    Instructors: Sepinwall, Bernard (Fall) Cox, Robert (Winter) Sepinwall, Bernard (Summer)

  • CGM2 510 Project Management: Tools and Techniques (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management : Focus on main concepts and theories of project management from initiation to close-out. Topics include: project life cycle, planning, scheduling, implementing, monitoring, controlling, close-out and ethics. The concepts presented apply to projects of various sizes, types and degrees of complexity.

    Terms: Fall 2016, Winter 2017, Summer 2017

    Instructors: Chasse, Andrew (Fall) Chasse, Andrew; Lapointe, Deirdre (Winter) Chasse, Andrew (Summer)

    • Restrictions: Open to students currently in a program. Not open to Special Students.

    • **Due to the intensive nature of this course, the standard add/drop and withdrawal deadlines do not apply. Add/drop is the second lecture day and withdrawal is the third lecture day.

  • CMR2 543 Marketing of Services (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Marketing : Concepts of service marketing. Current trends. Strategic marketing plans for services. Customer satisfaction issues in services marketing: timing, communication, quality, loyalty. Service marketing for private and public sectors.

    Terms: Winter 2017

    Instructors: Letovsky, Steven (Winter)

  • CMR2 556 Buyer Behaviour (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Marketing : This course focuses on the behaviour of the consumer in the marketplace and the research approaches used to gain an understanding of that behaviour. Once sensitized to issues of human behaviour in this context, students develop a deeper understanding of the basic processes specific to consumer behaviour.

    Terms: Winter 2017

    Instructors: Davis, Svetlana (Winter)

  • CMR2 566 Global Marketing Management (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Marketing : Marketing management considerations of a company seeking to extend beyond the confines of its domestic market. A review of product, pricing, channels of distribution and communications policies to develop an optimum strategy (between adapting completely to each local environment and standardizing across them) for arriving at an integrated and profitable operation. Particular attention to international marketing and exporting in the Canadian context.

    Terms: Winter 2017, Summer 2017

    Instructors: Dellar, Mary (Winter) Desrosiers, Lee (Summer)

  • CPL2 510 Communication and Networking Skills (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Policy : This course will provide students with leadership skills pertaining to communication and networking in the workplace. Topics covered include influencing, appraising situations, business networking, teamwork and delivering effective presentations.

    Terms: Fall 2016, Winter 2017, Summer 2017

    Instructors: Walsh, Brendan; Pitts, Charles (Fall) Pitts, Charles; Walsh, Brendan (Winter) Walsh, Brendan (Summer)

    • **Due to the intensive nature of this course, the standard add/drop and withdrawal deadlines do not apply. Add/drop is the second lecture day and withdrawal is the third lecture day.

  • CPL2 524 Introduction: International Business (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Policy : This course deals with fundamental international business issues: the international business environment, foreign exchange risk, multinational corporations, international organizations, international sources of financing, international marketing policies, essential factors to be considered when entering foreign markets (licensing and exporting) and international management.

    Terms: Fall 2016, Winter 2017

    Instructors: Saba, John (Fall) Saba, John (Winter)

    • Core Program

  • CPL2 533 Developing Leadership Skills (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Policy : Role of leadership training and development in personal and organizational effectiveness. Assessing and developing personal leadership skills; developing leaders in organizational settings.

    Terms: Winter 2017

    Instructors: Saggers, Robert E (Winter)

Or any other 500- or 600-level course offered and approved by Career and Professional Development.

School of Continuing Studies—2016-2017 (last updated Aug. 26, 2016) (disclaimer)
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